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当前,随着互联网的发展经济全球化趋势的不断加强,电子商务发展的速度也是一日千里,在我国的经济贸易中占据的比重也越来越大。在这样的环境下,就要求电子商务行业有更多的新鲜血液加入,有更多的优秀人才补给,巨大的人才和技术的需求量就给国内大多数的高校电子商务专业带来了极大的发展机遇,然而就现目前的情况来看,电子商务专业毕业生的就业率不容乐观,究其原因是因为电子商务的教学未能跟上时代发展的步伐,在新的情况和新的挑战下没有做出与时俱进的创新,这对于当前的电子商务专业的发展是极为不利的。因此,本文就电子商务市场的发展趋势及电子商务教学的现状进行分析,并就此提出解决的措施和建议,以便于对高校电子商务教学健康稳定发展起到促进作用。
At present, with the development of the Internet, the trend of economic globalization has been constantly strengthened. The pace of the development of e-commerce is also growing at an advanced speed and the proportion it occupies in our country’s economy and trade is also growing. In such an environment, it requires more fresh blood to join the e-commerce industry, there are more outstanding talent supply, huge demand for talent and technology gave most of the country’s e-commerce professional college has brought great However, as far as the current situation is concerned, the employment rate of e-commerce graduates is not optimistic. The reason is that the teaching of e-commerce fails to keep up with the pace of development of the times. Under new circumstances and new challenges Did not make innovations with the times, which is extremely detrimental to the development of the current e-commerce professionals. Therefore, this article analyzes the development trend of e-commerce market and the status quo of e-commerce teaching, and puts forward the measures and suggestions to solve in order to facilitate the healthy and stable development of e-commerce teaching in colleges and universities.