阳光下奔跑的思路2000年10月初,我们接到了伊利冷饮事业部营销副总路长全先生打来的电话,盛情邀请我们到伊利商谈冷饮广告的事宜。10月7日,当我们坐在伊利集团总部花园式工厂办公区二楼的会议室时,下午的阳光正透过明亮的玻璃窗 The idea of ​​running under the sun In early October 2000, we received a call from the whole vice president of marketing, Yili Cold Drink Division, Mr. Quan, inviting us to Yili to discuss the issue of cold drinks ads. On the 7th of October, when we were sitting in the conference room on the second floor of the Garden Plant office area at the headquarters of Erie Group, the afternoon sun was shining through bright glass windows