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8月8日,第十四届品牌中国高峰论坛在北京举行,与会嘉宾以“竞合与共赢,探寻品牌正能量”为主题进行了探讨。主持人:经济下行时,恶性竞争泛滥。有人说,中国现在最缺的就是品牌的正能量,各位专家怎么看?黄怒波:西方培养一个品牌需要上百年,而我们现在想用30年培养出一批品牌,太急功近利了。市场经济没那么简单,造太多势来树品牌,反而会给品牌带来负面影响。提倡正能量这个话题比较大,比较空。怎么做?我只能说是“走夜路吹
On August 8, the 14th China Brands Summit Forum was held in Beijing. The participants discussed the theme of ”competing for win-win cooperation and exploring positive energy for brands". Moderator: economic downturn, the vicious competition flooded. Some people say that what China now lacks is the positive energy of the brand. How do you think experts? Huang Nuobo: It takes hundreds of years for the West to cultivate a brand, and we now want to cultivate a batch of brands for 30 years. Market economy is not so simple, making too much potential to brand tree, but will bring negative impact on the brand. The topic of promoting positive energy is relatively large and relatively empty. What can I do? I can only say yes