热点一:多品牌夏华:单品牌与多品牌经营各有利弊,从某种角度来说,服装的分化会越来越细,一个品牌的产品及风格很难去适应大部分人群。不同的职业背景和文化背景,甚至不同的情感取向,造成了顾客着装习惯的差别。我们也是在细分人群的过程中,进行重新梳理和思考,选择了多品牌经营。 Hot one: Multi-brand Hua Xia: Single brand and multi-brand management have their own advantages and disadvantages, from a certain point of view, the differentiation of clothing will be more and more detailed, a brand’s products and style is difficult to adapt to most people. Different professional backgrounds and cultural backgrounds, and even different emotional orientation, resulting in differences in customer dress code. We are also in the sub-process of the crowd, to re-sort and think, chose a multi-brand management.