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风靡全球的积木 LEGO这个品牌来自丹麦语“Ieg godt”,这句话的意思是“玩得好”,在拉丁语里,这个词的意思是“I put together(我把它们砌好了)”。1932年,乐高的雏形诞生于丹麦一名木匠的手中,我们今天熟悉的这种塑料小砖块则最早出现于1949年。1955年,乐高第一次提出了“Play andLearn(寓教于乐)”的口号,并在不久后把砖块改良为插座形式,从此一股积木风潮席卷全球。你可能很奇怪为什么如此简单的结构却能够历久不衰,或许这是因为搭积木这种从零开始的娱乐活动为那些即将诞生的未知形象提供了无限可能,正是不确定性为这种小玩具增添了无限魅力,甚至让不少成年人也迷上了乐高的拼砌艺术。
LEGO, a popular brand in the world, comes from the Danish “Ieg godt,” which means “play well,” and in Latin it means “I put together.” . In 1932, the embryonic form of Lego was born in the hands of a Danish carpenter. The small plastic brick familiar to us first appeared in 1949. In 1955, for the first time, LEGO put forward the slogan of “Play andLearn”, and later improved the brick into a socket form. Since then, a wave of building blocks has swept the world. You may be wondering why such a simple structure can last forever, perhaps because of this blockbuster entertainment from scratch is providing infinite possibilities for those unknown images that are about to emerge. It is precisely this uncertainty Toys add infinite charm, and even many adults are fascinated by Lego puzzle art.