时装业主要靠人们根据自身的直觉来预测消费者下一步想要买什么。在这本刚出版的新书中,作者介绍了趋势社会学的方法。如果你问消费者下两季想穿什么风格的衣服和鞋子,大部分人的答案会是含糊不清的。很少有消费者知道他们下一季想买什么风 Fashion owners rely on people based on their own intuition to predict what consumers want to buy next. In this newly published book, the author introduces the methodology of trend sociology. If you ask consumers what style of clothes and shoes to wear in the next two seasons, most people’s answers will be vague. Few consumers know what style they want to buy next season